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Articlesby Jason EzellMarch 14, 2007

Decrease Advertising Costs While Selling More Vehicles?

Jason Ezell - Never before could dealers display their entire inventory, every option, every color, every vehicle to the buying public 24 hours a day, seven days a week...

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Articlesby Rob ChesneyMarch 12, 2007

Nice Listing, Now What? Maximizing Sales by Managing Online Service and Support

Rob Chesney - What elevates the best online listings is the behind-the-scenes service and support provided by a knowledgeable dealer...

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Articlesby Mauricio EspinosaMarch 8, 2007

Another Year - Another Opportunity

Mauricio Espinsoa - The Hispanic market is growing and will continue its growth for several years. It is a vast opportunity and a valuable niche for your business.

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Articlesby Sean V. BradleyMarch 6, 2007

Business Development Basics

Sean V. Bradley - What exactly is a BDC? Well, BDC stands for Business Development Center, but it means something different to almost everyone that uses it. To some it means an Internet department, to others a phone room and to some, showroom follow-up.

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Articlesby Tom HudsonMarch 2, 2007

More State Advertising Enforcement Actions

Thomas B. Hudson, Esq. - You can’t always tell from these self-serving AG press releases what actually went on – the AGs tend to report on the things that show how diligent they are at protecting consumers...

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Articlesby Jeff SmelleyFebruary 27, 2007

Test Your Courage With Internet Explorer 7.0

Jeff Smelley - During the last few weeks, clients have called with some very interesting problems with many of their applications which ultimately seem to have been caused by IE 7.0.

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Articlesby Todd SwickardFebruary 23, 2007

2007 Myths About SEO & SEM

Todd Swickard - Numerous vendors joined the parade and have tried to offer dealers a solution that makes sense for them. Now, we are on to the wild and wonderful world of 2007. So, is this really the year for search marketing?...

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Articlesby Karen StecklerFebruary 21, 2007

Competing with the Jones’ of the World

Karen Steckler - From the first contact that they make with the customer to gathering a name from an Internet lead, customer service is always a priority for Jones.

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Articlesby David Keller, CPA, CFEFebruary 19, 2007

Financial Strength Found In Proper Accounting

David Keller - You have to manage cash. You can’t manage your business from how much cash you have in the bank or how much sales revenue you can produce...

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Articlesby Tom HudsonFebruary 14, 2007

West Virginia Court Rejects Attacks On Arbitration Agreement

Thomas B. Hudson, Esq. - The decision also deals with a wide-ranging attack on an arbitration agreement that uses most of the arguments commonly asserted by plaintiffs’ lawyers around the country, rejecting them one by one...

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