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Newsby StaffNovember 26, 2019

DAS Names Sietsma COO, Pechstein Joins as VP

Digital Air Strike announced the promotion of Erica Sietsma to COO and the addition of Scott Pechstein as vice president of business development.

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Newsby StaffNovember 19, 2019

MAX Digital Adds Trade Valuation Tool

MAX Trade Value was developed in partnership with auto dealers and designed to leverage deep market data to facilitate online trade-in valuations.

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Newsby StaffNovember 18, 2019

Dealertrack F&I Streamlines Lease Contract Workflow

Dealers on the CDK Global DMS can now import lease deals into Digital Contracting on the Dealertrack uniFI platform, part of an upgrade also designed to benefit finance sources.

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Newsby StaffNovember 13, 2019

Generations Launches Google Analytics Certification for Dealers

Generations Digital has launched Generations Digital University, a new training program anchored by a Google Analytics certification course designed specifically for auto dealers.

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Newsby StaffNovember 13, 2019

ADESA Adds VirtuaLane Support to Mobile App

A new internal integration was designed to facilitate access to all 26 ADESA VirtuaLane locations through the company’s proprietary Marketplace mobile app.

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ArticlesCover Storyby StaffNovember 12, 2019

Dealers Recognize the Industry’s Best in 2019 DCAs

Dealers and dealership personnel named 71 companies in 35 categories as their favorites in the 2019 Dealers’ Choice Awards.

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Newsby StaffNovember 11, 2019

Survey: Dealer Websites Fail Consumers in 3 Key Areas

Affinitiv analysts say a recent survey of 1,000 U.S. car buyers shows the public’s expectations for a web driven purchase and financing experience are not met by most dealership websites.

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Articlesby Tariq KamalNovember 9, 2019

Louisiana Dealers Do Business Face-to-Face

Louisiana Automobile Dealers Association President Will Green believes the dealers in his state succeed by putting their customers and communities first and maximizing production — and emphasizing compliance — in the F&I department.

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Newsby StaffNovember 8, 2019

VinSolutions Integrates With Infiniti Sales App

A merger of databases between VinSolutions and Infiniti was designed to enhance the showroom experience by increasing real time access to key customer information.

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ArticlesOctober 30, 2019

CTV Advertising: What’s in It for Auto Dealers?

Apple TV, Roku, and other connected TV devices have become the entertainment hub for millions of households. So why are so many dealers still spending all their TV dollars on traditional ads?

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