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Compared to the other categories in the awards, the Internet Trainer category is always a high-scoring one, and this year was no different. However, the race between the top two this year was closer than ever with only 0.4 points separating them.
Read More →For a second year in a row, only two sales trainers were rated well enough by their dealers to claim awards.
Read More →Out of all 21 categories in the Dealers’ Choice Awards, the direct mail category is the only one that has seen no movement among the top two award winners for the past four years.
Read More →The 2011 awards mark the first year Auto Dealer Monthly has recognized chat providers in the Dealers’ Choice Awards; however, it’s not the first time dealers have voted for chat providers.
Read More →Over the years, fluidity in the CRM category has been the norm, so when dealers rate a provider well for consecutive years, it’s a testament to the company’s staying power. This year, dealers recognized four companies, including a new top dog and two newcomers to the category.
Read More →For dealers, online inventory marketing is a key component of their digital marketing strategy, and there are several providers that help facilitate the push and pull of inventory information across the Internet. This year, dealers rated four providers high enough to be recognized.
Read More →Similar to past years, several different website providers received votes from dealers; however, only two companies garnered high enough marks to take home awards.
Read More →Dealers rated only two lead providers high enough to win awards in the Used Vehicle Internet Lead category this year.
Read More →Overall, dealers are happier with their special finance lead providers this year. The group average of 101.3 points is the highest it’s been since the 2006 awards.
Read More →Dealers vote for several different new vehicle Internet lead providers each year, and three familiar names rose to the top in 2011.
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