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Articlesby John ZieglarSeptember 29, 2006

RickCase.com Uses e-Commerce To Double Sales

John Zieglar - Their site, along with very good SEO, now enables them to increase leads and sales...

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Articlesby Greg GoebelSeptember 29, 2006

The 360 Second Difference

Greg Goebel - What happens if a dealership was to increase their average hours per repair order by six minutes per ticket?...

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Articlesby Greg GoebelSeptember 28, 2006

Invest In Your Future Today

There wasn’t a single graduate I spoke with that indicated, even remotely, that they looked forward to a career in the automotive industry ...

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Articlesby Ryan LinnehanSeptember 28, 2006

"Till Payoff Do Us Part"

Ryan Linnehan - When assessing the customer’s ability to pay, don’t neglect to find out how many people are in the household...

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Articlesby Kevin KellermanSeptember 28, 2006

The Car Buyers Bill Of Rights

Kevin Kellerman - If the customer decides to purchase this option, they have the right to return the vehicle within two business days after the delivery of the vehicle...

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Articlesby Jeff SmelleySeptember 28, 2006

The Story Your Financial Statements Tell

Jeff Smelley - The importance you place on record keeping and financial reporting impacts the ... decisions made as a result of them...

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Articlesby Justin SpathSeptember 25, 2006

Developing An Online Recruiting Presence: Part Two

Justin Spath - Set-up the employment page of your dealership Web site to address the what; tone, content, and design.

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Articlesby Andrew WolfeSeptember 22, 2006

Retention University 501: Other People's Money

Andrew Wolfe - Along with allocations for advertising, marketing and general brand recognition, manufacturers and other suppliers allocate...

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Articlesby Jennifer RinconSeptember 21, 2006

Put Your Service Department In Overdrive: Technology and Great Customer Skills Work Hand-In-Hand

Jennifer Rincon - The same, cherished sales training used in the showroom should be the model you follow in training service employees...

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Articlesby Harlene DoaneSeptember 20, 2006

Investing in the Future of Service: United Auto Group Raises the Bar

Harlene Doane - The combination of investing in areas of the dealership with the largest margins ... are driving the increase in revenue...

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