Digital Cover Features
Your Dealership Is Being Judged by AI Search
Car shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
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ADT Magazine
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SEARCHMENUSEARCHCar shoppers are asking the tools where to buy, service and trade. The question is whether your dealership is showing up as the answer.
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Dekendrick Woodard is an Internet sales manager who’s rolling about 28 vehicles per month, and he’s the No. 1 sales producer at Holt Chrysler Jeep Dodge in Arlington, Texas.
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Taking your parts and accessories department online can bring in business from all over the country, but there are several key issues to consider...
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Still skeptical about investing in social media? Get started by encouraging positive reviews and more search engine returns.
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A dealership’s financial statement can reveal exactly how it’s perceived in the community. The magazine’s accounting expert identifies the metrics that tell all.
Read More →The magazine’s digital marketing expert provides a nice primer for getting your digital ad strategy dialed in.
Read More →The magazine’s legal expert weighs in on a court case involving a consumer’s use of the RICO Act to sue a dealer.
Read More →Ali Amerrizvani offers three critical items a dealer must get right in 2013 to succeed online.
Read More →Jim Radogna offers 10 insights that will help you navigate the sometimes messy business of advertising.
Read More →Daryl Tabor takes a look at one of the largest and loyal customer demographics in the country, and the dealers who go out of their way to serve them.
Read More →“I just love helping people buy cars,” Eckert said of his position at the Chevrolet, Buick and Cadillac dealership.
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