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Articles•by Aaron Proctor•December 11, 2008

Compliance Complacency: How Much Compliance is Enough?

Aaron Proctor - When I speak to dealers for the first time about the Privacy Act or Red Flags compliance, I begin with three questions...

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Articles•by Kimberly Long•December 10, 2008

Mountain View Auto Takes on the Virtual Frontier

Kimberly Long - Mountain View has been steadily working toward a stronger online presence for several years, striving to mold efforts into what Erwin described as “a full-fledged, go-after-it, no-holds-barred concept of e-commerce.” That concept has developed into a ...

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Articles•by Glynn Rodean•December 8, 2008

Business Development Centers: The Most Accountable, Measurable Department

Glynn Rodean - This position is generally one of an order-taker and is often responsible for fielding complaints. Probably, the CSR you are most familiar with is employed by your cell phone company...

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Articles•by Tom Hudson•December 5, 2008

Pigs Get Fat, Hogs Get Slaughtered

Thomas B. Hudson, Esq. - One surefire way to make sure a court won’t enforce your arbitration agreement is to ask it to do more than get you in front of an arbitrator. I can’t tell you the number of arbitration agreements I’ve seen that indicate...

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Articles•by Rob Chesney•December 4, 2008

Five Things You Should Know When Selling on eBay Motors

Rob Chesney - ... dealers are discovering that online used vehicle sales are a direct and efficient way to increase revenue that has been battered by a decrease in new vehicle sales and foot traffic ...

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Articles•by Jason Ezell•December 3, 2008

The Advantages of Flash: The Rules Have Changed Over the Years

Jason Ezell - Now that dial-up users are considered ancient and search engines can read Flash content, both major objections have been eliminated ...

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Articles•by David Keller, CPA, CFE•December 2, 2008

Important Things You Must Consider If Buying or Selling A Franchise Dealership

David Keller - One of the things you should do before signing the buy-sell is consider what floorplan source you will use for financing the vehicle inventories...

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Articles•by Harlene Doane•November 26, 2008

If You Can't Track It...

Harlene Doane - The current trend in advertising isn’t about where you spend your ad dollars as much as it is about how you spend your money. According to NCM Twenty Group data, as of June 2008, advertising expenditures are not rising.

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Articles•by Glynn Rodean•November 24, 2008

What Every BDC Needs: Skills, Not Scripts

Glynn Rodean - If you train on just scripts, you're putting your money (and possibly your ROI) on only seven percent of communication.

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Articles•by Daymond Decker•November 21, 2008

Maryland Dealer Improves Leads and CRM with New Web Site

Daymond Decker - As Web sites became popular in the past, it was important to simply “be” on the Web. But today’s Internet user is far more savvy than 10 years ago, and last year it became clear to ...

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