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Articles•by Jeff Smelley•December 13, 2007

The Backup Server

Jeff Smelley - The first solution for a backup server is to buy a system exactly like your production server, providing a simple and quick solution in the event your production server experiences problems.

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Articles•by Ron Smith•December 9, 2007

Why Use An Automotive Legal Specialist

Ron Smith - Firms that specialize in the auto industry often have extensive access to networks of dealer attorneys throughout the United States, who regularly exchange information about issues and cases facing their clients...

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Articles•by David Keller, CPA, CFE•December 9, 2007

Start Your Tax Planning Early

David Keller - Can you believe its almost the end of the year? Start your end-of-the-year tax planning now. Don’t wait until it is too late to make changes to your operations, setup up a new company or hire the extra person you have been talking about...

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Articles•by Rob Anderson•December 7, 2007

Positioning: Raise Your Branding Standard

Rob Anderson - Positioning is the process by which marketers try to create an image or identity in the minds of the target market for the dealership, brand or organization. It is the “relative competitive comparison” a dealership occupies in a ...

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Articles•by Mauricio Espinosa•December 6, 2007

The CSI Pyramid

Mauricio Espinosa - What is of most interest is that Hispanics typically rank companies very high when responding to communication (such as a telephone call) that is conducted correctly.

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Articles•by John Carroll•December 3, 2007

How To Respond To Internet Inquiries: Trainers and Directors Disclose Proper Techniques

John Carroll - Trying to come up with a step-by-step process for Internet sales can be tricky. Some practices may work better than others in your own operation, and picking the best approach for your dealership can make a big difference at the end of...

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Articles•by Jennifer Murphy Bloodworth•November 30, 2007

A Smooth Internet Operation: Peruzzi Toyota Scores with the Right Process in Place

Jennifer Murphy - Bill Finocchiaro, president of Peruzzi Toyota in Hatfield, Pa., has been experiencing online success since he expanded his Internet department and adopted new processes for the department. “I knew there was more out there;

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Articles•by Tom Hudson•November 29, 2007

Punitive Damages: How Much is Too Much?

Thomas B. Hudson, Esq. - The Texas Supreme Court found that Gullo Motors’ fraudulent actions merited exemplary (punitive) damages, but that the $125,000 remittitur exceeded the constitutional limits on exemplary damages...

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Articles•by Daymond Decker•November 12, 2007

Running With The Big Dogs: Elkin Chrysler Jeep Dodge Leave The Porch

Daymond Decker - So, what happens when you mix old-fashioned, small-town car sales with newfangled technology? The answer is a dealership with increased exposure that translates into more sales and higher profits...

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Articles•by Jeff Smelley•November 6, 2007

Keep Your Computer In Shape

Jeff Smelley - Many of us find out computers slowing down and/or having aggravating little problems that conspire to rob our time, patience and productivity. Here are a few common problems and what you can do to fix them, as well as prevent them.

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