auto dealer in black and red logo
MenuMENU
SearchSEARCH

Digital

Ad Loading...
Articles•by Jim Radogna•May 21, 2012

Make Sure Your Advertising Will Pass Muster in Your State

The primary responsibility for truthful and non-deceptive advertising rests with the dealer, not outside vendors or agencies. Jim Radogna offers several examples of advertising rules dealers should pay close attention to.

Read More →

Making the Most of Your Time with Online Tools

Many savvy dealers use a host of online tools to help improve efficiency in various areas. Auto Dealer Monthly took a closer look at an array of online tools that can help dealers make the most of their valuable time.

Read More →
Articles•by Joseph Clementi•May 11, 2012

Make Your Website a Destination

Your dealership website should be a destination and not a pass-through page. Joseph Clementi, general manager of University Honda, looks at three essential elements of website management to helps dealers with their conversion rates.

Read More →
Ad Loading...
Articles•by Paul Potratz•May 9, 2012

Pinterest - The New Kid On The Block

Advertising and Marketing Expert Paul Potratz looks at how dealerships can utilize and benefit from Pinterest, one of the latest social media platforms to catch on.

Read More →
Articles•by Kimberly Long•May 4, 2012

New River Auto Mall’s Centralized BDC

In less than two years, New River Auto Mall has gone from not having a business development center to having a BDC that works over 1,300 leads each month and is responsible for between 30 and 50 percent of total dealership sales each month.

Read More →
Articles•by Tom Hudson•April 30, 2012

Dealer Financing, Pricing Discretion and Class Action Lawsuits

Attorney Tom Hudson discusses a recent court decision in the housing finance area that could be useful in the auto financing arena as well.

Read More →
Ad Loading...
Articles•by Greg Wells•April 27, 2012

Ten Must-Haves for a CRM Tool

Industry expert and trainer Greg Wells discusses several important features to look for when choosing a CRM tool.

Read More →
Articles•by David Keller, CPA, CFE•April 25, 2012

Tracking The New Year

Accountant David Keller explores some ways dealers can better track accounting transactions to aid in their year-end comparison and analysis process.

Read More →
Articles•by Nicole Munro•April 24, 2012

Arbitration Remains in the Spotlight – Even Outside of the Ninth Circuit

The Consumer Financial Protection Bureau recently began a public inquiry into how consumers and financial services companies are affected by arbitration and arbitration clauses. Attorneys Nicole Munro and Latif Zaman of Hudson Cook look at how some state courts are finding ways to invalidate arbitration provisions.

Read More →
Ad Loading...
Articles•by Ali Amirrezvani•April 23, 2012

Effective Lead-Response Processes

Technology Expert Ali Amirrezvani discusses one of the most important aspects of customer relationship management today: website lead response time.

Read More →